Post by sanjana on Sept 4, 2012 5:00:57 GMT -5
Comparison between David Berlo's and Shannon's SMCR model of communication..
In David Berlo's model there is a sender or a source,then a message,the channel and then the reciever.The message is conveyed by the source or sender to the receiver through a channel.
Shannon devised a similar model through the example of telephonic communication.In this model there was the extra element of noise,which was the interference in communication due to external factors.
In David Berlo's model there is a sender or a source,then a message,the channel and then the reciever.The message is conveyed by the source or sender to the receiver through a channel.
Shannon devised a similar model through the example of telephonic communication.In this model there was the extra element of noise,which was the interference in communication due to external factors.